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Writing Feature Articles, by Brendan Hennessy
PDF Download Writing Feature Articles, by Brendan Hennessy
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Hennessy's classic text tells you everything you need to know about writing successful features. You will learn how to formulate and develop ideas and how to shape them to fit different markets.
Now in its fourth edition, Writing Feature Articles has been fully revised and updated to take into account the changing requirements of journalism and media courses. You will also discover how to exploit new technology for both researching and writing online.
Learn step-by-step how to plan, research and write articles for a wide variety of 'popular', 'quality' and specialist publications. Discover more and make the advice stick by completing the tasks and reading the keen analysis of extracts from the best of today's writing.
Packed with inspirational advice in a friendly, highly readable style, this guide is a must-have for practising and aspiring journalists and writers.
- Sales Rank: #2246314 in eBooks
- Published on: 2013-05-02
- Released on: 2013-05-02
- Format: Kindle eBook
Review
"My 'Bible'! This was my primary reference source when I was self-teaching myself to become a writer in 1996/7. I have subsequently had over 12,000 words and 260 pictures published in 20 UK leisure and lifestyle magazines seen by approximately 2.5 million readers."
Reader review, Amazon.co.uk
"One of the better books on feature writing. I would recommend this to intermediate level writers - those who are not complete beginners, but not seasoned professionals either. They will benefit most."
Reader review, Amazon.co.uk
"The best book ever on article writing."
James Gracie, Writer's Monthly
About the Author
As a staff journalist early in his career he worked on magazines in various editorial posts including Chief Subeditor and Assistant Editor on Country Life. As a London-based freelance he concentrated on articles on the arts, interviews and reviews for various newspapers, including The Times and The Guardian, and for various magazine, including the Radio Times and other weeklies.While working in Bogota, Colombia (1971-75) as Coordinator of Studies in the English Department of the School of Translation and Interpreting, Rosario University, his journalism included work as a foreign correspondent (stringer) for The Sunday Times, Time Magazine, Newsweek and the Buenos Aires Herald. He founded, directed and presented a weekly half-hour programme in Spanish called Encuentros Culturales (Cultural Encounters), for a radio station, Emisora Mariana de Bogota. For this he interviewed ambassadors and businessmen from various countries.During 1975-76 in Madrid he wrote for McGraw-Hill Publications and the Adelaide Advertiser, among other publications. He wrote a weekly column, Inside Spain, for the Manchester Evening News.Lecturing and training include giving private tuition in English and essay writing skills through to university level; heading the English Department of the Haile Selassie I day School, Addis Ababa, Ethiopia (1955-57); giving various writing skills courses to professionals; and lecturing in English Language and Literature for the British Council in Milan (1955-57), at the Rosario University, Bogota, and in Madrid.As a trainer in journalism he was Director of Studies at the College of Journalism in London from 1976 to 1987, and lecturer in feature writing at universities in London, including the University of Westminster postgraduate programme in Journalism Studies (1987-00). In 1987 he established the Brendan Hennessy consultancy, providing training in journalism and writing skills training for business organisations. From 1995 he has concentrated on this and on
Most helpful customer reviews
5 of 6 people found the following review helpful.
A must-have resource for writers
By Emma Snow
This is the best book I have found for practical guidance on developing feature articles and marketing them to a wide variety of publications; the author presents information in a way that is easy to follow and a pleasure to read. Excellent resource!
1 of 1 people found the following review helpful.
Dated, patronising, clumsy
By SwordOfDamacles
Some 160 pages into Hennessy's mag op, I am seized ever-more violently by the urge to lob it into a nearby wall.
Despite the supposed revision in 2006 the book is now heavily dated. The brief, rather patronising consideration he gives to the internet (uppercased as 'The Internet') says it all: fusty, outmoded, potentially still hankering after moveable-type. As you'd imagine, his patter about 'meta-search engines' and 'internet directories' is useless.
Where it hasn't dated, Hennessy retains a rare gift for stating the terminally obvious. The whole book seems to be a litany of the sort of axioms that one only need be a sentient human being - not a seasoned feature writer - to grasp (like 'ask creative questions'; 'be precise when pitching by telephone'). It's all then hacked together in Hennessy's inimitably humourless, dry-as-dust style. He uses irritatingly folksy made-up case studies which are again mainly facets of common-sense, to the extent that the overall feel is one of heavy padding: paragraphs could be condensed into lines, chapters into pages. Fatally, he has tried to be 'thorough', perhaps more pointedly, 'methodical' in surveying the subject, but that approach has merely translated into being boring and long-winded.
Every sentence is a tedious battle to the end.
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